Marketing

About Program

B.Sc. Marketing is a comprehensive program tailored to provide students with a foundational understanding of marketing principles and advanced concepts in the dynamic field of business and commerce. This degree encompasses a diverse range of subjects, such as market research, consumer behavior, advertising, branding, and digital marketing strategies. Students will acquire the skills needed to analyze market trends, develop effective marketing campaigns, and contribute to the success of businesses through strategic promotion and communication. The program aims to prepare graduates to navigate the ever-evolving landscape of marketing and make meaningful contributions to the growth and success of organizations.

What You will study

ADMISSION REQUIREMENTS

The minimum admission requirements to study Bsc. Accounting & Finance in Al-Muhibbah Open University is:

  • 100 Level:
  • Five ‘O’ level credits (WASCE, NECO, GCE or its equivalent) in English Language, Mathematics and any other three (3) subjects from Geography, Chemistry, Agric Science, Food and Nutrition, Physics, Biology, Economics, Business Methods, Commerce, Accounting, Book-keeping, Government and Home Economics.
  • 200 Level (Direct Entry):
  • Two Advanced Level credit passes and two of which must be in the following subjects: Mathematics, English, Economics, Business Methods, Commerce, Accounting, Book-keeping, Government and Home Economics
  • Credit pass in NCE or ND in relevant subjects.

CURRICULUM